The PGA approached me with the hope of a short explainer video to make the somewhat complex process of signing up for a profile on their new platform, PGA.Coach, much more approachable and simple to understand. Over the a few weeks we went from scripting, to storyboarding, to animation and final deliverable. Here is how to video came together:
After a script had been agreed upon, the following explainer email below was sent along with the above pdf to get baseline thinking onto paper and get some client feedback earlier in the process.